Welcome to the Club
Treat club guests as you would treat guests in your
home. Make sure they are introduced to each member and
acknowledged formally during the meeting. Show your
guests the friendly atmosphere, the comfortable and
self-paced learning program, and the feeling of
achievement they will gain in Toastmasters.
Collecting names is not enough. We’re here to help you
convert guests to members. Share marketing materials,
including
The Benefits of
Toastmasters Membership,
Find Your Voice,
and
Your Path to
Leadership, with guests to help
outline how Toastmasters works and the benefits of a
membership. How can Toastmasters help? What are your
guest’s needs and how can your club meet them? When
talking to a guest, find out what their goals are and
outline the ways
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Toastmasters can help meet them. Here are some of the
most common goals guests have and the ways they can
achieve them: |
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GOAL |
METHOD OF
ACHIEVEMENT |
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Practice
public speaking
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Give Speeches |
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Improve
impromptu communication
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Participating in Table
Topics |
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Build
leadership skills
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Serving as a club or
district officer |
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Network
with others
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Joining the club |
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Learn to
give feedback
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Evaluating speeches |
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| Guests are always interested in
the cost of a membership (application).
Outlining the $45 USD semi-annual dues will help members
understand that Toastmasters is affordable. |
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| Additional selling points Here
are a few other aspects to bring up to sell guests on
joining: |
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• Time: Outline the time and
frequency your club meets, and guests will
appreciate the relatively minimal time commitment.
• Convenience: The day of week and location of your club
likely makes it easy
for a
guest to make it to weekly meetings.
• Education: Toastmasters has helped millions learn
skills and grow as
individuals. Pathways allows members to tailor their
learning to meet their
individual needs.
• Fun: Meetings are fun and offer a non-intimidating and
friendly atmosphere to
practice public speaking
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| Follow-Up |
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| Before the meeting is over, make
sure you obrtain the guest's contact information. This
is easy with Zoom - just ask them to put it in the chat. |
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Within 24 hours,
contact the guest personally. Use email or give
them a call. Modify this
Perspective Member Follow-Up Email
form, or create your own. Also, checkout the
Digital
Guest Packet.
It's important to contact each |
 |
guest
quickly to answer any lingering questions.
(Think of how overwhelming a first meeting can
be, with Zoom, Toastmasters, Pathways and your
club all being a new experience).
Don't forget to ask them to attend the next
meeting. Send them a reminder with the Zoom (on
whatever online software your club uses) link.
Follow-up more than once. Guests may be
reluctant at first, but can be persuaded over
time. Invite the to multiple meetings as a guest
- no pressure to join. Let them observe and get
comfortable.
If they do join, assign them a mentor quickly
and encourage them to view
this
tutorial. Also, go over
meeting roles found at
this link. |
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| Non-English Versions of Resources from Above |
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The Benefits of Toastmasters
Membership |
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Find Your Voice |
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Your Path to Leadership |
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Membership Applications |
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Prospective Member Follow-Up
Email |
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What to Expect at Your First
Toastmasters Meeting |
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